It was in March of 1974 when mass production of the Countach started at the Lamborghini factory in Sant’Agata Bolognese; a model that entered into legend and remained on the market for a full 16 years. The Countach was the first Lamborghini whose bodywork was made “in-house” with panel-beating carried out by hand, and the first whose interiors were produced by the Lamborghini Upholstery Department, a real revolution which, 50 years on, has become a tradition at Sant’Agata Bolognese. On the occasion of this anniversary, Lamborghini has brought back the very first Countach LP 400 to the production line on which it was created, and where today the Lamborghini Revuelto is produced, for a past and present photo shoot. Furthermore, Lamborghini has made some exclusive images of the Countach line available from its archives.
“We are proud to still be producing our super sports car models in the place where the Countach was created,” commented Ranieri Niccoli, Lamborghini’s Chief Manufacturing Officer. “Production has radically changed since then and there was a marked transformation of many aspects starting with the production of the Countach right through to today's models. Today our production is very different from 1974, but it retains the best aspects and brings together the manual skills of our operators and the best available technologies, giving rise to the so-called Manifattura Lamborghini Next Level. The common denominator between the production of the Countach and our cars today is attention to detail.”
Evolution of the Countach
The Lamborghini Countach LP 500 was presented at the Geneva Motor Show on 11 March 1971, as an idea car, and its immediate success made the decision to make it a production car an easy one. It took several prototype cars and three years of technical development and intense road testing to get the production model, the Countach LP 400, ready. While the car was being developed, work was going on at Sant’Agata Bolognese to create the production line where the Countach would be produced. This was another way in which the Countach was revolutionary: for the first time in Lamborghini’s history, the bodywork would be made in-house. Up to that point, Lamborghini cars had been made in two different places, with the mechanical parts produced by Lamborghini, and the bodywork built by external coachbuilders and then sent to Sant’Agata Bolognese to be put together with the frame and mechanical parts. The decision to bring the production of the bodywork in-house at the Lamborghini factory had an immediate and significant impact on the growth of the company.
No.1 Countach Assembly Line
The original Lamborghini factory comprised a 12,000 m2 covered area, with construction starting in 1963 and finishing in 1966, the same time as the gearbox and differential also started to be produced in-house. The factory included the production area, offices, testing rooms and service workshop. Production included two production lines: one for the engines and mechanical parts and the other for car assembly. On 18 October 1968, Lamborghini announced the forthcoming completion of the construction of three new industrial buildings, adding 3,500 m2 of covered area. Today the factory is quite different, covering an area of 346,000 m2, but the area where the Countach was assembled, known as the No.1 Countach Assembly Line, remains the same, and is now where the Revuelto, the new Lamborghini 12-cylinder plug-in hybrid car, is produced. During the Countach years, the assembly line was simple and small scale, with all the operations carried out manually. The bodywork panels were beaten and then checked on a wooden template before being welded together and adjusted on the car body mold. This final processing was essential, given that each part, having been produced and assembled by hand, appeared identical to the others but in reality each was slightly different. The complete body, still in raw aluminum, was then combined with the frame. This unit, sitting on an industrial trolley that ran on rails, traveled between the various assembly stations where the different mechanical parts were fitted. The Countach was also the first to involve the Lamborghini Upholstery Department, which in the beginning was only for the fitting and assembly of the interiors in partnership with external suppliers. It eventually became completely autonomous, including in terms of leather upholstery and stitching, becoming an essential part of the personalization still offered today by Lamborghini to its clients through the Ad Personam program. Today, the production line has changed, as has the machinery and materials used and is much more organized, efficient and ergonomic. While in the 1970s aluminum was used, now there is carbon fiber, which is also produced at the Sant’Agata Bolognese site. What hasn’t changed is the passion and care with which the operators produce the new cars.
Continuity between the Countach and Revuelto
Half a century separates the Countach and Revuelto, and during this time the volumes have also changed... More
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10 September 2024
